Twelve operators spent the session putting Fable 5 to work during its ten-day trial. The room traded real builds and real numbers — one-shot websites, a local-SEO game funnel, agent-run back offices, and AI that clips its own best moments — then pressure-tested what's still breaking. No demos, no theory, just what people actually shipped.
1 Meaningful Connection
1 Brilliant Idea
1 Decisive Action
12Attended
3Deep Dives
10Big Ideas
Voices in the room
12 attended. Found a connection? Reach out.
The room voted
spotlight
Every owner shared one real result from the last 90 days. These are the three the room chose to go deep on.
01
He turned an 11-minute Loom into a branded landing page in 30 minutes
11-min Loom → branded page in ~30 min
The problemCase-study pages are slow to produce and usually come out generic.
Austin fed Fable 5 an 11-minute Loom walkthrough and a folder of raw photos for a Waterloo Turf customer story. The model one-shot a branded, conversion-optimized landing page in about half an hour, then reviewed its own work through stacked brand, CRO, copy, and SEO skills. The moment that stopped the room: it sorted the photos into 'before' and 'after' correctly without any filename or instruction telling it which was which.
What they built
Fed a single Loom recording plus an unlabeled photo folder as the only inputs
Fable 5 produced the full page in one shot, then self-reviewed through stacked skills
Shipped Fable → GitHub → Vercel, brand-matched to the existing site via a Webflow MCP
Outcome
A conversion-ready, on-brand page in roughly 30 minutes, with the model correctly interpreting the before/after photos on its own.
Takeaway The model has taste. It understood the before and after without being told.
He turned 12 sales objections into a game that audits your business
Surfaces ~$22,000/mo in jobs owners never see
The problemLocal owners can't see the revenue they're losing to weak online visibility.
Justin built a 2D game funnel from the twelve objections he hears most on sales calls, then handed players off to a personalized 'Invisible Business Scan' that audits their Google profile, website, schema, citations, and competitors. The scan translates each gap into lost revenue, and a back-end accuracy dashboard self-audits every calculation and flags anything below 70% confidence.
What they built
Encoded 12 real sales objections as gameplay instead of a pitch
Auto-audit of Google profile, site, schema, citations, and competitors
Self-auditing accuracy layer that flags low-confidence numbers before they ship
Outcome
A funnel that quantifies invisible losses and shows owners exactly where they're leaking jobs.
Takeaway Invisible costs more. Put a real number on what they can't see.
He built an editor with taste, so AI cuts your best clips
Long-form → top captioned clips on request
The problemPulling the highest-impact clips out of long video is slow and subjective.
Rohan shipped Bitterclip: upload a video, talk to Claude in plain language, and it reasons over the footage plus a custom 'editor taste' skill to grade and cut the best clips with captions. Because the taste is a swappable skill, you can tell it whose eye to use — 'Spielberg would cut differently than Nolan' — and get a different edit.
What they built
Natural-language clip requests over the raw footage, no timeline scrubbing
A swappable 'editor taste' skill defines how clips are graded and cut
Returns captioned, ranked, highest-impact clips on request
Outcome
On-request, captioned best clips cut to whatever editorial taste you specify. Free at bitterclip.com.
Takeaway Give the AI a world-class editor's taste, then tell it whose eye to use.
Defaulting to AI is a strength — but you should never defer to it. The moment you just place what it hands you without questioning it, you've stopped thinking. Make it explain why, and your own judgment gets sharper.
Christopher 'CT' Schenk, on staying the human in the loop
Do CEOs tell you how to do your job? No — they tell you the goal and why it matters. Most people prompt like rookies because they're specialists, fixated on the how instead of the why.
I stopped talking in terms of agents. I just build file structures that get a loop done — 'an agent for SEO, an agent for this' got clunky fast, so now I build pathways.
Entrepreneurship isn't about proving how intelligent you are. My team is smarter than me at so many things — so I build the technology around the people.
The patterns that kept surfacing, with the people who said them best.
01
You have ten days with the best AI ever made — treat the deadline as a forcing function.
The Fable 5 trial ends June 22 with roughly $1,000+ of API credits per member. The room treated it as a reason to ship something real, not a free sample to poke at.
02
The best AI users will be the best CEOs.
AI rewards people who can name the outcome they want and reverse-engineer the team to build it. Specialists get stuck prompting the 'how'; operators win on the 'why.'
03
Default to AI, but never defer to it.
Letting the model quietly make your decisions atrophies your thinking. Making it explain itself — and pushing back — is what actually sharpens your judgment over time.
04
Plan before you build. Aim before you accelerate.
CT spends two to three days on the right questions, and then the build collapses to about an hour. Speed only pays off once it's pointed at the correct outcome.
05
Aim every build at one revenue outcome.
The wins that mattered weren't clever tech — they were clear results. Justin one-shot 80% of a two-month, six-figure, ~90%-margin project in a single day with Fable.
06
Find your one domino and knock it over.
Two weeks after naming his single bottleneck — clipping video — Rohan had a working tool. Fix the one constraint that makes everything else easier or unnecessary.
07
Build skills like employees, not tasks.
Don't make a 'LinkedIn skill' and an 'email skill.' Build a 'head of comms' whose scope spans every channel, with each task as its own file you can improve without breaking the rest.
08
Give your agent a nightly self-improvement loop.
Justin calls it 'Dreaming,' CT calls it EBI ('Even Better If'): a hook that reviews the day, journals what it learned, and proposes what's even better — and is never allowed to degrade the work.
09
Make the tool show its work.
Justin's scan runs a back-end dashboard that proves every calculation and holds accuracy above 70%. An audit you can audit is both the trust-builder and the ethical bar.
10
Getting agentic makes the room more valuable, not less.
When everyone works solo in private chat silos, the unlock is multiplayer — seeing each other's prompts, workflows, and live builds. The more the work automates, the more the edge comes from proximity.
The room
roses & thorns
We start in connection. Every member shared a win, a struggle, and an ask — find where you can help.
Real-estate transaction SaaS (Paperless Pipeline) — touches ~8% of US home sales
Rose
Back as CEO and on track for the company's biggest MRR-growth year ever; just launched Claude-powered AI Create/Update that parses contracts and could double ARPU.
Thorn
His ~8-person team still works manually — no agents beside them — because the default mindset isn't yet 'this could be agentified.'
Ask
A short training that flips his whole team's identity to agent-first thinking, plus ideas for a 'Profit Per Agent' program for his brokers.
Agentic real-estate wholesaling & high-end spec development in Austin
Rose
Rebuilt acquisitions with AI phone lines that qualify sellers on intent and urgency; the Austin engine runs ~$200–300K/month in wholesale.
Thorn
The whole stack is vibe-coded on OpenClaw/Hermes and unstable — it goes down every other day, which blocks scaling.
Ask
Help making the system stable and reproducible so he can roll it out to 5–10 markets.
Founder-led content marketing agency (Frontier Studio); building Bitterclip
Rose
A two-week-old thorn became a rose — an engineer friend built Bitterclip in a week: upload a video, ask Claude for the best clips, get MP4s out.
Thorn
Building a more consistent content engine for himself and for turning Agentic Society moments into shareable distribution.
Ask
Connect with him on LinkedIn and be open to being tagged into community content.
Chief Agent Officer at Agentic Society (Agentic OS); GenAI University
Rose
Wired MCP connectors so Claude can reach multiple Gmail accounts plus Drive and Sheets at once, then restructured his entire Drive just by telling Claude.
Thorn
Building the system that turns everyone's scattered ideas into reusable skills and agents for the community.
Ask
Members: send him the ideas and use cases you're unsure about so he can build and distribute them through the OS.
Video & marketing for Austin luxury-construction firms; builder of Auto Social
Rose
Hit 100K views on a video for the first time, and connected Claude to Premiere Pro via MCP to cut a 44-minute interview to 14 without losing the good parts.
Thorn
Claude only sees the transcript, so it can't tell a good take from a bad one or match tonality across clips.
Ask
Help pairing 12 Labs' visual analysis with Claude so B-roll selection and take quality become truly agentic.
Founder of Opus / Ovae — immersive sound-and-vibration hardware; AI 'second brain' builder
Rose
After standing up his 'company brain,' cut the team from 24 to 6 while 10x-ing output, and shipped his EBI ('Even Better If') skill — now on v8 — as a one-shot repo and site.
Thorn
With time back, the challenge is keeping playbooks on the cutting edge so they recursively improve instead of going stale.
Ask
Jam with other advanced builders to keep evolving his runbooks and pressure-test recursive self-improvement.
Day by Day — local-SEO agency for home-services businesses
Rose
Used Fable to knock out ~80% of a two-month, six-figure build in a day at ~90% margins — and got invited to speak at the next Internet Marketing Party.
Thorn
Events and networking create momentum but collapse his build time; the one thing AI can't give back is time.
Ask
Intros to a sales closer and an A-player ~$200K Chief Agent Officer / CTO so he can get out of the work.
Co-owns the agency with Justin; runs a wellness brand for autoimmune disease
Rose
Her last four videos hit 200K–3M views (~9.5M in 60 days), with people in real pain finding her authentic, lived-experience content.
Thorn
She doesn't want to coach (too intensive for autoimmune cases) and is stuck finding the highest-leverage offer between free content and 1:1.
Ask
Tools and ideas to automate genuinely valuable digital products — not 'stupid ebooks' — without having to coach.
Luxury construction in Austin (homes, wine cellars, gyms) plus glass and MEP companies
Rose
Betting that the best CEOs will be the best AI users — rolling AI across his middle management to make people superhuman, not redundant.
Thorn
His agentic OpenClaw setup disconnects often, and remote access into his Mac mini is unreliable when he travels.
Ask
An outside consultant to shadow his businesses end-to-end and pinpoint the highest-ROI agentic flows to build.
Fractional COO at Agentic Society (remote); ex-Disney+ operations
Rose
Building the operational backbone behind Agentic Society and co-leading the weekly community call.
Thorn
Joining only virtually — he wants to be in the room with members in person.
Ask
Get to an in-person session to meet the members face-to-face.
resources
Every tool, skill, and build that came up — links to go try them.
Bitterclip
Rohan's AI video-clipping app — upload, talk to Claude, get captioned best clips. Free for members.
The Agentic Society is a private room of owners & operators becoming Agentic CEOs by building their companies with smart teams and AI Agents. If you know someone who would be a good fit to join our Mastermind, make an intro via text message to Austin Distel. If they become a member within 90 days, you'll receive a $500 referral reward.